Business cards are a very low cost but very practical way to keep your trucking company name in the mind of your customer. While they are not as high tech as some marketing programs, they are ideal for a customer to have while providing your contact information in a small, […]
The Slow Drain on America (Part II): Espionage, China, and American Business
Previously I addressed America’s increasing awareness of the associated risks in cyber and digital systems, yet so many commercial businesses still lack hardened security programs capable of protecting sensitive information. Espionage between nation-states has taken a popular new form over the last decade and civilian America is slow to understand […]
Stop Treating Creativity As an Option
Turning creativity into money. That’s how I sometimes described my job as an Executive Producer. Turning creativity into money. See, our job, week after week, was to be creative-on demand. BUT, that creativity had to lead to profit. If what we created-jokes, comedy sketches, parodies-didn’t draw an audience that advertisers […]
Working From Home – Survival Tips From Molly
If you know me, you’ll know that I am a person that needs people — I have often referred to myself as ‘short attention span,’ as constant human interaction and distraction is needed for me to function. Although I survived Day 1 of WFH (working from home), I can tell […]
What’s the Best Time to Look for a Job?
Experts Agree: When You Already Have One. Most of us don’t look for a new job until we lose the one we have. We get the bad news, we panic a little (sometimes a lot) and we run off to polish our resumes, brush up our LinkedIn profiles and start […]
5 Elements of Successful Strategic Health Care Agency Marketing Plans
The importance of proper healthcare marketing plans can not be understated. Even though many health care businesses understand this fact, they may not always possess the skills, time, or resources to establish a proper strategy. Creating a successful marketing plan is no easy task. All throughout the process business and […]
When It Comes To Technology Grants, Startups Can Offer More Bang For the Buck Than Universities
In reviewing the scientific research grants we give to academia, billions of million dollars a year, I often find it amazing how little we get for all that money spent. No, don’t get me wrong, I believe in research, it’s just that I wonder if government is the best way […]
Main Things to Notice in a Miniature Snap-Action Switch
A miniature snap-action switch, also known as the microswitch, can operate with less physical force. The microswitches make use of the tipping-point mechanism. Most of the people can afford to use these switches as they come at low cost along with high durability. The most surprising thing about micro switches […]
Why Go for HR Outsourcing for Your Company
Every company has a unique set of goals to achieve profitability. These goals will best be achieved by having a solid team of manpower. If you’re thinking of taking your organization to the next level especially when it comes to efficiency, then you’ll all the more need to look through […]
The Evolution of Access Control: From Clocking Machines to Fingerprint Scanning
The need for access control has always been around. Centuries ago it was as simple as a guard or guards at a gate that would either allow you to enter or not. Over the years as companies have started to evolve, they started to use guards in the same way […]